JNConsulting
Branding
This project focused on creating the brand identity for JN Consulting, a consulting company operating in the field of environmental sustainability. The company helps businesses manage and reduce their consumption of energy and natural resources.
The visual identity is built around a circular logo symbol, representing efficiency, reuse and the continuous cycle of natural resources. A soft and natural color palette was chosen to reinforce the brand’s connection to sustainability, balance and environmental responsibility. The result is a clean and trustworthy identity that reflects the company’s mission and values.